While we love Christmas music, there’s much more to it than Mariah Carey’s ‘All I Want For Christmas Is You’!
Last year that track was Australia’s most played song according to Nightlife venues and crowdDJ users, followed by ‘Last Christmas’ by Wham! and Justin Bieber’s ‘Mistletoe’.
Holiday spending has already begun and with Aussies forking out approximately $25 billion on Christmas, you’ll want to be attracting people in-store (or into your business) with great music and visual merchandising.
Our team have been busy elves, decking the Nightlife festive playlists with outstanding music tracks and visual clips that deserve a spin this Christmas. Best thing is, these are already included in your existing service!
Our team has rolled out four fantastic, festive music lists (Café, Pop, Soul and Traditional), with Café getting the biggest makeover this season. It now includes a great selection of instrumental and swing jazz tracks. XMAS_CAFE mixes well with all of our other Café lists as well as JAZZ, FINE_DINE and SOUL_DINE.
Once you’ve decided on the list that best suits your venue, it can be scheduled in amongst your existing music mix. This means that we can flavour your venue with Christmas cheer but avoid any overkill. Your customers will love you for it.
If you’d like to make any changes to your schedule, please call us and we’ll get you sorted. Here’s a taster of the artists you’ll find in each list:
XMAS_TRAD – Traditional classics you know and love
Tony Bennett, Nat King Cole, Ella Fitzgerald, Frank Sinatra, Bing Cosby, Harry Connick Jr.
XMAS_POP – Christmas pop and rock favourites
Mariah Carey, Kylie Minogue, Michael Buble, Kelly Clarkson, Sia, Gwen Stefani
XMAS_CAFE – Instrumental and classic swing Jazz
Beegie Adair, Kazumi Tateishi Trio, She & Him, The Moods & Doris Day, Jack Jezzro
XMAS_SOUL – soulful takes on classic songs and carols
The Temptations, Stevie Wonder, The Supremes, Aloe Blacc, Macy Gray, Sharon Jones
XMAS_TV is our Ambient Visual list for your screens. It includes a variety of amazing Christmas-related content that everyone will enjoy like glistening trees and tinsel, light shows and extreme Santas(!). Call us if you want some help scheduling this into your system – again, we can mix these in with your existing visuals if you like.
We have a range of Digital Advertising templates available for you to use as you see fit. You can find them in the Advertising section of the Manage My Nightlife web app. Our TextOverImage slides can also be customised with messages specific to your venue, so you can use them to promote your Christmas specials and functions.
Make sure to set your start and end dates for these as you configure them, to avoid them showing on Boxing Day!
If you need help with any of the above or if you have any other questions, just call us on 1800 773 468.