Music

Australian Played boosts Aussie song plays

More Australian songs are being played and discovered in public than ever before, with
Kylie Minogue and Fisher the top male and female picks.

That’s according to fresh data released from Nightlife Music that showed a 38% increase in the number of Australian songs chosen and played in pubs, clubs, gyms and other entertainment venues in the past year, as the Australian Played initiative marks its first anniversary.

Australia’s largest music technology company launched Australian Played on its award-winning in-venue music request app crowdDJ® prompted by the music quota debate last year to make it easier to identify Australian artists.

12,316,970 songs were chosen on crowdDJ in the past twelve months.
Since Australian Played was unveiled in August 2018, an extra 444,611 Aussie tracks had been chosen on crowdDJ.

Nightlife Music Director Matt Lymbury said the concept mirrored food labelling, highlighting home-grown music instead of local produce.

“It is often difficult to know what artists are Australian; especially the new and emerging talent, so we were hoping the initiative would prompt people to start selecting Aussie music if they could identify it,” he said.

“An extra almost half a million song choices show Australians love to support Aussie-made music.”

The results also showed the top male and female artists and where the biggest Aussie support came from.

“It’s been a surprising mix of Aussie song picks in the top ten with heavy metal through to rap, with pop and golden oldies and everything in between,” Lymbury said.

“Chosen 34,298 times, the number one male artist Fisher is a fantastic electronic pop artist who might be the surprise of the survey knocking 5 Seconds of Summer out of the top three,” Matt Lymbury said.

“It’s also wonderful to see Kylie Minogue top the female artist list. She had a great comeback year with a new album and the take-two appearance at the Glastonbury Festival,” he said.

“The results will probably fuel some debate with ACDC number one by a thunder mile, 2.7 times more popular than the next Australian artist, INXS.”

“When it comes to emerging talent, Tones and I, the brand-new artist taking the world by storm is deservedly up there as well.

The Byron Bay singer-songwriter, Tones said she’s chuffed to make the list.
“Thanks for the support Nightlife! Really cool to be up there with so many other great Australian artists. I actually know Nightlife really well from my retail days haha!”

Nightlife’s data also identified the venues across Australia that attracted the most patriotic music customers and the most popular styles of music.

crowdDJ data range: August 2018 – July 2019

Top 10 Australian Artists (all)

AC/DC – 105325
INXS – 39398
FISHER – 34298
5 SECONDS OF SUMMER – 28595
HILLTOP HOODS – 28144
COLD CHISEL – 27697
PNAU – 25475
THE PRESETS – 21027
KYLIE MINOGUE – 20575
PARKWAY DRIVE – 18696

Top 5 male Australian artists

FISHER
RUFUS DU SOL
JIMMY BARNES
DEAN LEWIS
LUKE MILLION

Top 5 female Australian artists

KYLIE MINOGUE
AMY SHARK
SIA
THE VERONICAS
TONES AND I

Top 10 locations where Australian Music was chosen

Topgolf, QLD
The Hornsby Inn, NSW
Glenelg Jetty Hotel, SA
Club Lime – Wollongong, NSW
Stellar Canberra (Anytime Fitness & Women’s Only Gym), ACT
Kingpin Bowling Lounge – Chermside, QLD
Advance Fitness – Sunbury, VIC
Zap Fitness Battery Point, TAS
Taco Bell – Robina, QLD
Kingpin Bowling Lounge – Macarthur, NSW

Top genres of Australian music

Rock – 20%
Radio 19%
Alternative – 19%
Dance – 13%

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