AFL and AFLW coming to Nightlife

Flags up! AFL and AFLW is here.


Finals are only a few weeks away and do we have a treat for you.

AFL and AFLW visual clips are coming to Nightlife!

It’s all the best bits from every round this season, as well as all those great moments from seasons past that you reminisce over with your mates.

Contact us to see if you’re eligible for this incredible content.

This global content partnership with the AFL is exclusive to Nightlife Music and will see the sport’s greatest moments on screen 365 days a year in Australia and internationally, including New Zealand.

The deal boosts our catalogue of in-demand sporting visuals and will amplify AFL’s reach across all Australian states, regional markets and extends its on-screen presence to the off-season.

Nightlife’s Director of Licensing and Business Affairs Stuart Watters, said highlights from every game, every round, including the finals as well as historical ‘great’ moments over many decades will be showcased on more than 10,000 screens all year long.

“This is hands down one of the best libraries of sporting content Nightlife has licensed, with the AFL capturing its unique content from its very beginning, as far back as the early 1900s,” Watters said.

“We will be pushing weekly highlights packages to selected venues in AFL heartlands as well as states, towns and territories where the sport doesn’t have a stranglehold,” he said.

“And as a first, we’re excited to be curating an AFLW-only magic moments list.

“It means the code will reach audiences in an out-of-home context it hasn’t traditionally been able to tap into.”

The football highlights will be added to Nightlife’s pre-existing, curated content pool which includes lifestyle, extreme action, youth TV and other eye-catching visual programming.

“Many of our Nightlife clients have access to free to air or subscription sports programming allowing the games to be viewed live and in full, so for fans this will complement rather than compete with that.

“For those businesses that don’t screen extended sports coverage but value highly engaging visuals, the best-of clips will boost in-venue ambience and enjoyment.”

Mr Watters said for the AFL it will ensure the sport is constantly present in-between rounds and in the pre and off seasons.

“Effectively AFL will be always on, spotlighted as a premium sport playing in thousands of venues to millions of people every week all year round.

“This content deal will be of enormous interest to our clients, AFL diehards as well as anyone who appreciates athleticism or enjoys nostalgia.”

If you are a Nightlife client and want AFL content for your screens, please visit the support website to get in contact! 

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